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Business, Pricing heather Chesky Business, Pricing heather Chesky

Shoot & Burn VS IPS: What's better?

Aside from booking more clients, photographers want to make more money, but pricing and structuring your photogprahy collections can be overwhelming for most. How do you know which option is right for you? Learn more about the two most popular photography pricing structure in this blog post!

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Business, Inspiration, Marketing heather Chesky Business, Inspiration, Marketing heather Chesky

Losing Instagram: How Getting Hacked Increased My Productivity

We need social media, like Instagram and Facebook, to grow our photography businesses, right? But has marketing (or scrolling) through social media become a distraction in your life preventing you from completing your most important tasks? It was for me! Here's how getting my Instagram hacked ended up being a blessing in disguise!

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Marketing, Business heather Chesky Marketing, Business heather Chesky

3 Tips to Turn Your Website Visitors into Clients

Your website is the storefront of your photography business. It has the potential to draw in your ideal clients. Unfortunately, way too many photographers are making mistakes on their website that are costing them clients! Fortunately, here's how to fix them so you can turn your visitors into photography clients.

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